About

CEO at Kapta
Alex Raymond is the CEO of Kapta.

Proven Strategies for Maximizing Customer Lifetime Value

If you’re watching your budget right now like many companies,…

How to Support Key Account Managers for World-Class Success

Companies have shifted their focus from high growth at any cost…

Key Account Managers - Overcome Imposter Syndrome to Believe You Belong in the Room with Executives

It’s easy to psych yourself out when preparing to meet with…

Facilitate Customer Onboarding Success with a Key Account Management Solution

Greater than 90% of customers feel their onboarding experience…

How Customer Advisory Boards Help Grow and Retain Key Accounts

I really enjoyed hosting a webinar with Betsy Westhafer of the…

The Keys to Account Retention

There’s been some conversation about factors that influence…

What Account Managers Should Do if They are Laid Off

There’s been a lot of talk about an economic downturn for months…

Why You Should Attend KAMCon 2023

Are you going to KAMCon in 2023? We just announced the…

How to turn Quarterly Business Reviews into your Competitive Advantage

Most quarterly business reviews (QBRs) are a missed opportunity.…

How to strategically prepare for a successful QBR

It takes plenty of time and effort to prepare for a Quarterly…

Kapta’s new QBR Software — Deliver strategic business reviews your customers value

We are excited to announce the launch of Kapta’s new Quarterly…

Why Key Account Management Matters

For most B2B companies, about 70% of annual revenue comes from…

Subscribe to the Kapta newsletter