A Platform for Growth
Kapta accelerates Key Account Management, automating the busy work and removing the guess work, so you can do the work that matters most: Delivering outcomes for your customers.
Deliver customer outcomes.
Reduce risk of churn and down-sell.
Drive growth throughout your customer portfolio.
Disjointed Internal Systems and Processes
Broken systems result in inconsistent results. There is no procedure to follow when a new client comes on board, and information is nearly impossible to find throughout your multiple systems.
Kapta will help you find where your processes are breaking down, and work with you to rebuild them stronger, so you can better serve your clients.
Lack of Purpose-Built KAM Solutions
Your CRM does the bare minimum, but you need something that was made for you. Kapta was built to help you put your clients first by giving you the tools to understand them better, strategize more efficiently, and measure what matters.
When you pair the software with the methodology, your account management team will grow to new heights.
Inability to Communicate
Communication is key to any relationship. In the business world, this means both internally and externally. Without communication between your internal team, you’ll remain disorganized and out of touch with what is happening throughout the organization. Without transparent and consistent client communication, you’ll be unaware of the challenges they are facing, which will result in a lost client.
Implementing structure and the ability to communicate more effectively will allow you to grow as an account manager, a team, and an organization.
Failure to Understand the Customer Needs
By misunderstanding what your customer wants and needs, and failing to value them as the focus of your organization, you will continue to undervalue your clients.
Communicating often can help identify any problems before they arise, help you take the time to fully understand, and appreciate your clients' pain points and what can be done to solve them. You'll be able to elevate your account management team and in turn, your organization.
It’s not rocket science — your clients’ success is your success. For the majority of B2B companies, over 70% of revenue comes from existing clients. But when you have no plan for helping your customers achieve their goals, you risk customer churn, lost revenue and inconsistent results.
Kapta is designed to help you capture customer value, generate growth, and drive consistent results for your customers.
Kapta provides dynamic software to help account management teams proactively handle their clients.
Find out how our software helps you reach new revenue goals.
Kapta is more than just a software platform. With a proven methodology to back you up, your team will be able to go above and beyond for your clients.
Discover our KAM methodology.
With access to a community of successful account managers, you and your team will have a plethora of experts to learn from and grow with.
Learn about our KAMGenius Community.
Explore the winning combination of our KAM Process™ and powerful software platform.
Identify who your key accounts are by assessing risk and upsell potential.
Execute account planning initiatives for those key clients to develop strong relationships and achieve strategic growth.
Measure and report data to show results and prove your worth so you become an indispensable partner to your customers.
Building strong, long-lasting relationships with your clients is what key account management is all about. But how do you set your account management team up to do that?
Gain an intimate understanding of your customer’s biggest challenges and risks to create strategic, long-term growth plans.
Communicate openly and often with key accounts to build trust, identify upsells, and improve renewal rates.
Develop stronger and more efficient processes for your team with automated technologies that improve visibility into your most valuable clients.
Identify unique organic growth opportunities among key accounts by prioritizing their revenue and keeping track of what is and isn’t working.
Kapta accelerates Key Account Management, automating the busy work and removing the guess work, so you can do the work that matters most: Delivering outcomes for your customers.
Account health scoring
Interactive org chart
Customizable templates for account planning
QBR management
Easy reporting to clients and C-Suite
Seamless CRM integration eliminating double data entry.
Optimize your process to deliver real success for your clients
In this guide, learn how to: