How to become a Trusted Advisor to your key accounts
Are you an account manager (AM) trapped in vendor status with…
August 1, 2022
Surviving an Economic Downturn: What We Learned from 2009 and Why It’s Relevant Today
What goes up inevitably comes down and so it goes with the…
July 25, 2022
What does the economic downturn mean for your most valuable clients?
Customers expect their key account managers (KAMs) to know them…
July 18, 2022
How to prepare your KAMs for a recession
A recession is coming. Over two-thirds of economists now believe…
July 11, 2022
Your First 100 Days as an Account Management Leader Part 3: Why Are Customer Touch Points Important?
When customers have any type of negative experience, it can have…
May 23, 2022
Your First 100 Days as an Account Management Leader Part 2: When and How to Review Customer Health Scores
The secret to a strong revenue pipeline isn't continual growth…
May 16, 2022
Your First 100 Days as an Account Management Leader Part 1: How to Create a KAM Process
Developing a strong key account management team can be a…
May 9, 2022
6 Tips to Reduce Customer Churn
According to Recurly Research in 2020, "B2C companies experience…
January 31, 2022
How the Key Account Management Process Feeds into KAM Software
Breaking down the key account management process and how KAM…
January 10, 2022
Automation and Relationships: Choosing the Best KAM Software
Your key account management teams need to be talking to client…
October 18, 2021
4 Steps to Creating a Successful KAM Program
Key account management, or KAM, is one of the most valuable…
October 11, 2021
The Key Account Strategy Template for B2B Businesses
Creating an ironclad plan for key account management that guides…
September 27, 2021