Your First 100 Days as an Account Management Leader Part 2: When and How to Review Customer Health Scores

The secret to a strong revenue pipeline isn't continual growth…

Your First 100 Days as an Account Management Leader Part 1: How to Create a KAM Process

Developing a strong key account management team can be a…

6 Tips to Reduce Customer Churn

According to Recurly Research in 2020, "B2C companies experience…

How the Key Account Management Process Feeds into KAM Software

Breaking down the key account management process and how KAM…

Automation and Relationships: Choosing the Best KAM Software

Your key account management teams need to be talking to client…

4 Steps to Creating a Successful KAM Program

Key account management, or KAM, is one of the most valuable…

The Key Account Strategy Template for B2B Businesses

Creating an ironclad plan for key account management that guides…

5 Things to Look for in a Strategic Account Planning Software

Relationships are at the core of every account. But it takes…

How CRM Integration Is Changing the Strategic Account Planning Process

Fragmented processes can cost your organization a lot of money…

Are You Utilizing Strategic Account Mapping Successfully?

The relationship you form and maintain with decision-makers in…

Building Relationships with New Strategic Accounts

For better or worse accounts get shaken up at the beginning of…

The Four Pillars of Building a Strong Account Plan

Do you know what goes into a strong account plan? If you already…

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