How Do You Know If Your Customer Is Healthy?

Customer retention is a hot topic in B2B business, because of…

How to Bring Continuous Relationship Management to Your Company

Today’s business environment is much different than it was only…

Why Kapta is the CRM You Need in 2018

Happy New Year! Hopefully, you enjoyed the time off but are more…

Relationship Mapping for Strategic Accounts

One of the core principles of key account management (KAM) is to…

New Year’s Resolutions for Account Managers

As much as you may proclaim that this is your year, it’s…

How to Up Your Key Account Management Game in 2018

To maintain profitability, your B2B business should always be in…

What Does It Mean to Be a Trusted Advisor?

Any advantage you can get over your competitors is usually worth…

Continuous Relationship Management Done Right

Your primary goal as a key account manager is to ensure that…

Unseen Risks in Your Key Account Management Program

While you may understand the common risks and pitfalls to avoid…

What is Continuous Relationship Management?

Today’s economy is all about disruptions. Most disruptions have…

Coaching Your Key Account Management Team to Success in 2018

The New Year is right around the corner, and as we close out…

Why Your CEO Cares About Key Account Management

When discussing Key Account Management (KAM) and the benefits it…

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