How to Tell If You’re Well-Suited to Be a Key Account Manager

Being a key account manager is one of the highest achievements…

How to Get Stellar Customer Feedback through a Voice of Customer Process

One of the cornerstones of key account management is Voice of…

A Guide to Kapta eBooks

If you’re not consistently educating yourself, you’re never…

It’s QBR Season – Make Sure You’re Doing These 5 Things

As the leaves on the trees begin to change and the temperatures…

The 90-minute Account Plan: a Playbook for Key Account Success

How many key account managers out there dread account plans?…

Why Emotions Still Rule When It Comes to Customer Decision-Making

Although we’d all like to think of ourselves as rational…

Defying the Odds: Coaching Your Account Team to Success

Being in charge of an account team isn’t a job that just anyone…

4 Customer Success Tools to Achieve Value-Based Outcomes

Customer success doesn’t come without a fair amount of…

KAMCon 2018: What Did We Learn? Tools, Technology, Techniques – Oh My!

What happens when you put a bunch of account managers, customer…

KAMCon 2018: Day 2 Recap

The second day of KAMCon 2018 started with snow on the ground.…

KAMcon 2018: Day 1 Recap

KAMCon, hosted by Kapta, is the premier Key Account Management…

Delight Your Customers by Delivering Their Outcomes

We all want to be liked. It’s just a part of our DNA. Ever since…

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