The 90-minute Account Plan: a Playbook for Key Account Success
How many key account managers out there dread account plans?…
October 29, 2018
Why Emotions Still Rule When It Comes to Customer Decision-Making
Although we’d all like to think of ourselves as rational…
October 25, 2018
Defying the Odds: Coaching Your Account Team to Success
Being in charge of an account team isn’t a job that just anyone…
October 22, 2018
4 Customer Success Tools to Achieve Value-Based Outcomes
Customer success doesn’t come without a fair amount of…
October 16, 2018
KAMCon 2018: What Did We Learn? Tools, Technology, Techniques – Oh My!
What happens when you put a bunch of account managers, customer…
October 15, 2018
KAMCon 2018: Day 2 Recap
The second day of KAMCon 2018 started with snow on the ground.…
October 11, 2018
KAMcon 2018: Day 1 Recap
KAMCon, hosted by Kapta, is the premier Key Account Management…
October 10, 2018
Delight Your Customers by Delivering Their Outcomes
We all want to be liked. It’s just a part of our DNA. Ever since…
October 8, 2018
5 Key Account Management Myths vs. Facts (and what to do about them)
No matter what industry you work in, there are bound to be myths…
October 4, 2018
What Your Customer Wants
To be a successful key account manager or even just an effective…
October 1, 2018
Best of the Kapta Blog
Here at Kapta, we pride ourselves on producing quality,…
September 27, 2018
How to Tell If You Should Invest in Key Account Management
So, you’ve stumbled upon this website, read a few of our blog…
September 25, 2018