Co-Creating Customer Value
“Customer Value” is a term that many people use in the sales and…
September 17, 2018
How to Lose a Customer Without Even Trying
In the key account management game, having a solid roster of key…
September 13, 2018
H2H over B2B: Focus on the Human Element of Key Account Management
As an account manager, it can be easy to get caught up in the…
September 10, 2018
Take Action Based on Customer Feedback
Key Account Managers (KAMs) have a lot to do. But, the focus is…
September 6, 2018
How to get Out of the Weeds and Be More Strategic as a Key Account Manager
Your relationships with customers aren’t immune to problems.…
September 3, 2018
5 Ways to Add More Value for Your Customers
Being the best Account Manager doesn’t usually mean that you…
August 30, 2018
Account-Based Marketing and Key Account Management
In B2B companies, customer acquisition is like searching for…
August 27, 2018
Focus: Your Secret Weapon as a Key Account Manager
Focus on Only 3 Things Per Account It’s probably incredibly easy…
August 23, 2018
Key Account Management = Strategic Customer Success
What account management style does your organization use? If…
August 20, 2018
The 5 Best Questions You Can Ask to Better Understand Your Clients
How well do you know your clients? Every successful Key Account…
August 16, 2018
Top 5 Reasons to Attend KAMCon 2018
In case you didn’t know, the next Key Account Management…
August 13, 2018
Coaching Tips for Improved Key Account Management Teams
With Key Account Management (KAM) teams, learning and constantly…
August 8, 2018