Why Your CRM Isn’t Enough for Successful Key Account Management

A company can grow in one of two ways. It can add new customers…

What We Learned About Strategic Account Management In 2018

As 2019 fast approaches and 2018 starts to look like a distant…

Quick Summary of the CSO Insights 2018-2019 Sales Performance Survey

CSO Insights (part of Miller Heiman) just released their…

How much can you make as a Key Account Manager?

Many salespeople know that the next logical step in their career…

How to Tell If You’re Well-Suited to Be a Key Account Manager

Being a key account manager is one of the highest achievements…

A Guide to Kapta eBooks

If you’re not consistently educating yourself, you’re never…

It’s QBR Season – Make Sure You’re Doing These 5 Things

As the leaves on the trees begin to change and the temperatures…

The 90-minute Account Plan: a Playbook for Key Account Success

How many key account managers out there dread account plans?…

Delight Your Customers by Delivering Their Outcomes

We all want to be liked. It’s just a part of our DNA. Ever since…

5 Key Account Management Myths vs. Facts (and what to do about them)

No matter what industry you work in, there are bound to be myths…

What Your Customer Wants

To be a successful key account manager or even just an effective…

Best of the Kapta Blog

Here at Kapta, we pride ourselves on producing quality,…

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