Understanding Customer Engagement: What Does it Mean for You?
When we talk about Kapta, we talk about a tool and a process…
January 6, 2020
Your New Year’s Resolutions: What Makes Change Management Work?
Change is constant. But there’s no time like the New Year to…
December 30, 2019
Introducing KAM To-Go
We often hear from organizations who need to establish a process…
December 23, 2019
How Are You Communicating with Customers?
Good client relationships demand consistent, intentional…
December 16, 2019
CRM and Kapta: Making the Most of Both Platforms
Many of our customers use Salesforce and/or other CRM tools for…
December 9, 2019
Our KAM Process: Deep Dive into MEASURE
Our KAM ProcessTM is a proven methodology for building customer…
December 2, 2019
Our KAM Process: Deep Dive into ACT
Our KAM ProcessTM is a proven methodology for building customer…
November 25, 2019
Our KAM Process: Deep Dive into KNOW
Last week, we wrote a high-level summary of Our KAM ProcessTM, a…
November 18, 2019
KAMCon 2019: Highlights and Takeaways from Attendees
It’s been about a month since KAMCon 2019, and we’re still…
November 4, 2019
Change Management Best Practices for Key Account Managers
Change is a part of life and while some organizations might hope…
October 28, 2019
How to Communicate with Your Customers to Maximum Effect
During our KAMCon event last week, there was lots of talk about…
October 21, 2019
Investing in Key Account Management PROCESS Before TOOLS
At Kapta, we’re all about technology and we’re proud of the work…
October 14, 2019