Our KAM Process: Your Roadmap for Building Customer Engagement
Key account management can be an overwhelming idea. Oftentimes,…
November 15, 2021
Invest in Key Account Management Software, Not Your CRM
The tools you choose to utilize will make or break your success.…
October 25, 2021
Identifying Key Accounts
If you’re new to Key Account Management, one of the first steps…
March 2, 2020
Performance Reviews for Key Account Managers
When it’s time to do a performance review for your key account…
February 10, 2020
When Things Go Wrong: Client Communication in a Crisis
Customer engagement is easy when things go well. And of course,…
January 27, 2020
Team Building Inspiration for your Key Account Managers
We talk a lot about customer engagement here at Kapta, and…
January 20, 2020
Your New Year’s Resolutions: What Makes Change Management Work?
Change is constant. But there’s no time like the New Year to…
December 30, 2019
CRM and Kapta: Making the Most of Both Platforms
Many of our customers use Salesforce and/or other CRM tools for…
December 9, 2019
Our KAM Process: Deep Dive into ACT
Our KAM ProcessTM is a proven methodology for building customer…
November 25, 2019
Top Tools for Key Account Managers
Every profession requires the right tools. Without them, we’d do…
September 30, 2019
What’s Your Definition of Key Account Management?
For some things in life, there is a clear-cut, right or wrong…
September 9, 2019
Delegation Principles Every Key Account Manager Needs to Understand to the Fullest
How good are you at delegating? Do you just divide parts of a…
August 19, 2019