Introducing KAM To-Go

We often hear from organizations who need to establish a process…

How Are You Communicating with Customers?

Good client relationships demand consistent, intentional…

CRM and Kapta: Making the Most of Both Platforms

Many of our customers use Salesforce and/or other CRM tools for…

Our KAM Process: Deep Dive into MEASURE

Our KAM ProcessTM is a proven methodology for building customer…

Our KAM Process: Deep Dive into ACT

Our KAM ProcessTM is a proven methodology for building customer…

Our KAM Process: Deep Dive into KNOW

Last week, we wrote a high-level summary of Our KAM ProcessTM, a…

6 Steps to Getting the Most out of Kapta

When you invest in a new software tool, you want to know for a…

Transforming Your Client Management is About More than just Software

Too often in the client management space, organizations will…

Great Key Account Management Resources, Coaches and Training Programs to Consider If You Want to Up Your Game

It doesn’t matter if you’ve been a key account manager for a…

Customer Segmentation Strategies for Key Account Management and Customer Success

How are you segmenting your customers? If you ask any key…

The Software is Just the Start: How to Kick your B2B Customer Engagement into High Gear

B2B customer engagement is complex. Unlike in B2C industries,…

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