Understanding Customer Engagement: What Does it Mean for You?
When we talk about Kapta, we talk about a tool and a process…
January 6, 2020
Your New Year’s Resolutions: What Makes Change Management Work?
Change is constant. But there’s no time like the New Year to…
December 30, 2019
Introducing KAM To-Go
We often hear from organizations who need to establish a process…
December 23, 2019
How Are You Communicating with Customers?
Good client relationships demand consistent, intentional…
December 16, 2019
CRM and Kapta: Making the Most of Both Platforms
Many of our customers use Salesforce and/or other CRM tools for…
December 9, 2019
Our KAM Process: Deep Dive into MEASURE
Our KAM ProcessTM is a proven methodology for building customer…
December 2, 2019
Our KAM Process: Deep Dive into ACT
Our KAM ProcessTM is a proven methodology for building customer…
November 25, 2019
Our KAM Process: Deep Dive into KNOW
Last week, we wrote a high-level summary of Our KAM ProcessTM, a…
November 18, 2019
6 Steps to Getting the Most out of Kapta
When you invest in a new software tool, you want to know for a…
August 26, 2019
Transforming Your Client Management is About More than just Software
Too often in the client management space, organizations will…
March 25, 2019
Great Key Account Management Resources, Coaches and Training Programs to Consider If You Want to Up Your Game
It doesn’t matter if you’ve been a key account manager for a…
March 11, 2019
Customer Segmentation Strategies for Key Account Management and Customer Success
How are you segmenting your customers? If you ask any key…
March 6, 2019