5 Things to Look for in a Strategic Account Planning Software

Relationships are at the core of every account. But it takes…

How CRM Integration Is Changing the Strategic Account Planning Process

Fragmented processes can cost your organization a lot of…

Critical Behaviors your team must adopt to get the most from Key Account Management software

Key Account Management (KAM) is an essential function in your…

Why Forward-Thinking Chief Revenue Officers are Investing in Key Account Management Software

According to the Pareto Principle, or 80/20 rule, 80% of your…

How Analytics is Improving Strategic Account Management

Psychology 101 tells us that responding with reinforcement…

Signs That It’s Time To Invest in Key Account Management Software

It’s true now and it was true pre-COVID-19: customers are…

Five Questions To Ask When Rolling Out KAM Software

At Kapta, we want you to be more than just a vendor; our key…

Your Key Account Management Tech Stack (and Tech Hacks)

There are 3 pillars to building a truly customer-centric Key…

6 Steps to Getting the Most out of Kapta

When you invest in a new software tool, you want to know for…

When Implementing KAM Tools, Budgeting Time Is Equally As Important As Money

It doesn’t matter what line of work you’re in; time can be…

Invest in Key Account Management Software, Not your CRM

Without the right tools, you can’t be nearly as effective,…

The Economic Case for Key Account Management

You’ve probably heard all about how Key Account Management…

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