Getting Buy-In for Your Key Account Management Program

So, you’ve decided that a key account management program with an…

What’s Your Level of Key Account Management Maturity?

In everything in life, you hope that you are knowledgeable,…

Setting the Right Metrics for Key Account Manager Performance

In key account management, key performance indicators (KPI) and…

What to Do When You Lose Your Sponsor

So, you get to work on Monday morning and are greeted with the…

Get the Recognition You Deserve as a Key Account Manager

Key Account Managers (KAMs) play an essential role in customer…

The Power of Aligning with Your Customer’s Goals

The primary component of continuous relationship management is…

Why “Outward Mindset” will help you become a true Strategic Partner to your customers

As a Key Account Manager, your only goal should be help clients…

How to be a More Customer-Centric Company

So, you want your organization to be more customer-centric.…

Rethinking Key Account Management with Jermaine Edwards

I’m really excited to share a fantastic interview I conducted…

Helping Your Customers Set Their Goals

Whenever you start a new project and bring in a new account,…

How to Overcome Client Apathy

According to a report from Gallup, only around 29% of B2B…

Getting Tactical: Breaking Down Your Work as a Key Account Manager

As a key account manager, you most likely have lofty goals for…

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