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Senior Engagement Manager at Kapta
Jennifer is a Senior Engagement Manager at Kapta

How to Execute a Churn Analysis for Account Managers

For a business to be successful, you must be willing to make…

How the Key Account Management Process Feeds into KAM Software

Breaking down the key account management process and how KAM…

Utilizing a Customer Health Score to Identify Growth Opportunities

The biggest challenge most businesses face in today's market is…

How Voice of Customer Software Improves Account Management Efficiency

Even when you have a team of all-star key account managers, you…

6 Step Guide on How to Create a Strong Org Chart

Staying on top of all the people and different motivations in…

Setting the Foundation for Your Customer Strategy with a SWOT Analysis

Creating a long-term plan for every client in your company's…

Account Management Tools to Simplify the KAM Process

Retaining clients requires more than good reactive support and…

What's Missing in Your Customer Success Software?

Lack of visibility is one of the biggest problems impacting key…

5 Things to Look for in a Strategic Account Planning Software

Relationships are at the core of every account. But it takes…

How CRM Integration Is Changing the Strategic Account Planning Process

Fragmented processes can cost your organization a lot of money…

Tools Every Account Manager Should Be Using and How To Wield Them Effectively

There’s a tool for every job or task. Carpenters use things like…

4 Critical Components of High Performing Account Management

According to research by Rain Group, organizations that are best…

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