5 Essential Tools for Effective Key Account Management

Top-performing key account managers (KAMs) are 2.5 times more…

The Fundamentals of Key Account Management

There are many activities required for successful key account…

How to thrive during a recession and times of economic uncertainty

There’s so much uncertainty in the marketplace now. With a…

How to become a Trusted Advisor to your key accounts

Are you an account manager (AM) trapped in vendor status with…

Surviving an Economic Downturn: What We Learned from 2009 and Why It’s Relevant Today

What goes up inevitably comes down and so it goes with the…

What does the economic downturn mean for your most valuable clients?

Customers expect their key account managers (KAMs) to know them…

How to prepare your KAMs for a recession

A recession is coming. Over two-thirds of economists now believe…

Your First 100 Days as an Account Management Leader Part 3: Why Are Customer Touch Points Important?

When customers have any type of negative experience, it can have…

Your First 100 Days as an Account Management Leader Part 2: When and How to Review Customer Health Scores

The secret to a strong revenue pipeline isn't continual growth…

Your First 100 Days as an Account Management Leader Part 1: How to Create a KAM Process

Developing a strong key account management team can be a…

6 Tips to Reduce Customer Churn

According to Recurly Research in 2020, "B2C companies experience…

How the Key Account Management Process Feeds into KAM Software

Breaking down the key account management process and how KAM…

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