Resist the Cutback Temptation: The Perils of Reducing a Customer Engagement Team

Are you considering layoffs due to unpredictable markets and…

Post-Sales Enablement: Giving Account Managers Tools to Excel

Is your company doing more with less? This puts account…

Your Perfect Key Account Management Solution: Build versus Buy

67% of businesses are prioritizing customer retention over new…

Key Account Managers: How to Identify Cross-Sell and Upsell Opportunities

Looking to hit your business growth goals this year? As…

Is Your QBR Dead?

Is your quarterly business review (QBR) dead?

Behind the Scenes Look at a Key Account Manager’s Day

The key account management role is misunderstood. Nobody seems…

How to Adapt to the Evolving Account Management Landscape

The upcoming year will be challenging for account managers and…

How to Prepare Account Managers for Success with Procurement

B2B buying is in danger of becoming a numbers game dominated by…

Using CRM for Key Account Management is a Losing Proposition

Are you asking your key account managers to use a Customer…

Key Account Managers: The Unsung Heroes of Your Business

Whose contributions do you celebrate when you hit your business…

Effective Customer Offboarding for Continued Advocacy and Opportunity

Have you established a customer offboarding process?

Seven Deadly Sins of Key Account Management and How to Avoid Them

In today’s marketplace, customer retention is dependent on…

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