It’s true now and it was true pre-COVID-19: customers are easier to lose and harder to engage than ever. Customers today have choices and they have power, all while seeming more difficult to connect and build relationships with, making driving the kind of business results you want to achieve more challenging than ever. Consider these […]
If your stomach flipped just reading that headline, we get it. Great client relationships take time and effort to build, and losing a trusted advocate within your customer’s organization can be crushing. News of personnel changes on the client side can introduce all kinds of woes: the loss of possible years spent building good rapport, […]
2020 has been a wild ride, to put it mildly. And the only thing that’s certain, unfortunately, is that there’s more uncertainty to come. 2021 has become somewhat of a north star for life returning to “normal” (whatever that will mean), but the truth is that the closer we get to the start of the […]
